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第 7 楼 |
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 回复：世界名牌扫盲，这些名牌你都知道吗？ |
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sonia rykiel索尼亚?里基尔 http://www.soniarykiel.com/
品牌档案：
(1)类型：成衣(2)创始人：sonia
rykiel索尼亚?里基尔(3)注册地：巴黎(4)设
计师：sonia rykiel索尼亚?里基尔(5)品类：针织女装(6)联系方法：
sonia rykiel 175 bd saint germain 75006 paristél.:
01.49.54.60.00fax:
01.49.54.60.9670, rue du faubourg saint honorè75008 parist. 33(0)1 42 65 20 81
品牌简述：
索尼亚?里基尔以编结和针织服装而闻名，具有“针织女王”的美称，索尼亚?里基
尔的个性强烈，设计思想相当活跃自由，富有创新精神，设计风格比较独立，就是她
发明了把接缝及锁边裸露在外的服装、不处理裙子的下摆等创新时装。
品牌名称：Dolce & Gabbana (D&G)
品牌档案：operative since 1985, the dolce & gabbana brand is today
one of the leading international companies in the clothing and luxury
goods sector. at 31 march 2003, the close of the fiscal year, dolce &
gabbana was able to boast a staff of 1,531 people, two production factories
and 59 direct sales points as well as consolidated links with top shops and
partment stores in over 80 countries around the world. through the two
dolce & gabbana and d&g dolce & gabbana brands, the group creates,
produces and distributes top-end clothing, knitwear, leather garments,
footwear and accessories. more specifically with gards the dolce &
gabbana brand, the company has direct control of the entire value chain.
furthermore, the group has exclusive rights to the brands used for the
dolce & gabbana and d&g dolce & gabbana lines in perfume and glasses,
and for d&g dolce & gabbana clothing and watches. the oduction and
distribution of these lines is entrusted to licensee partners. the
last fiscal year saw a 49.5％ growth in the consolidated eld, equal to 475
million euros. in the same period, the operative yield, equal to 72.1
million euros, increased by 59.6％ and the net profit rose from 23.3
to 41.4 million euros, with an increase of 78.2％. from the outset, the
two founders domenico dolce and stefano gabbana have been the creative
source of the dolce & gabbana and d&g dolce & gabbana ｓｔｙｌｅ, as well as
orchestrators of the intense and planned growth of the group.
发展历程：1982the stylist domenico dolce and stefano gabbana open
their first studio 1985 octoberdebut of the dolce & gabbana brand with
their first show at milano collezioni, in the new talents section.
1986 marchpresentation of the first in-house produced collection and "real
women" fashion show. 1987 marchpresentation of the first knitwear
collection. 1987 augustopening of the new showroom in via santa
cecilia, 7 milan. 1988 octoberready-to-wear production agreement with dolce
saverio, the clothing firm owned by domenico dolce''s family based in legnano,
near milan. 1989 aprilfirst women''s wear fashion show in tokyo.
品牌线：dolce&gabbanad&g&dolce&gabbana针对高中收入消费者的一线品牌，也
就是通常说的正牌。无论是在工作中还是闲暇时开着跑车兜风、在家中休息，他的穿
着永远在提示你他的教养、他的性情、他背后的传统和他成长的变化――总而言之，他
是完全的意大利男性。服装尊重意大利传统裁剪的舒适感受，但也不放弃表现个性的
机会。在不同场合变化的服装就是他生活方式的代言人。
d&g是针对较年轻的中等收入的年轻人的二线品牌。从市场容纳来讲，d&g的风头
甚至超过了正牌。自由、个性，还带着些反叛的味道。d&g也有童装，品牌为
d&g(junior).&是2000年冬季推出的三线品牌，比d&g更年轻，是适合每曰穿着，可以
随意搭配的休闲服装，风格中性化，式样侧重基本款，价格也更便宜
品牌名称：guess
品牌档案：
guess品牌由来自法国南部的马西亚诺兄弟创立。他们将浪漫热情的法国设计与
风格融进了他们对美国西部文化的理解与鉴赏之中。guess诞生于1981年，成立时只
是一家牛仔裤制造商，现在已发展成当今世界最受认可及最具影响的知名品牌之一，
在五大洲均有代理和分销商。有着专为男士、女士、儿童及家庭设计服装和配件的
guess，将主人的精致生活品质诠释得淋漓尽致。
the marciano brothers were raised in the south of france, a region
that cultivated a passionate understanding of french design and the
essence of ｓｔｙｌｅ. combining a love of the american west with a
european sensibility they created guess?, inc.
during the 1970s, clothing design had little or no direction.
people felt denim was dated and jeans were hardly considered a fashion
statement. the marciano brothers would change that forever. their designs were
timeless, sensuous, strong and chic. the guess? approach was fresh and
set the standard for the future of denim.
initially, retailers greeted guess? with skepticism. buyers
weren''t interested in denim; but the brothers infallible instincts and
persistence prevailed. their 3-zip marilyn jean was sexy, with a unique ｓｔｙｌｅ
and attitude. bloomingdale''s finally agreed to sell two dozen pairs of
the 3-zip marilyn jean as a favor to the marciano brothers. within hours,
the entire stock was sold out.
today, guess? is one of the most widely recognized brands in the
world. known for quality, trendsetting ｓｔｙｌｅ, and marketing
creativity, the company designs and markets a leading lifeｓｔｙｌｅ
collection of casual apparel and accessories for women, men, children,
and babies.
guess? continues to be guided by two of the marciano brothers:
maurice and paul. co-chairman and co-chief 执行utive officer, maurice
marciano, has overseen the company''s design direction and led its spirited and
significant expansion since 1982. co-chairman and co-chief 执行utive
officer, paul marciano, is credited with the vision behind the guess?
image and is responsible for creating some of the most innovative and
ground-breaking images in the history of advertising.
as it progresses into the 21st century, guess? continues to
challenge its already high standards to remain a driving artistic force in the
world of fashion.
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世界名牌扫盲，这些名牌你都知道吗？-品牌故事
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